Team

The co-directors

Bruno Lussier

Ph. D.
Associate Professor
Director of the Sales Institute

Jean-Luc Geha

EMBA
Associate Director
of the Sales Institute

Advisory Committee

Bruno Lussier

Caroline Aubé

Laurianne Schmitt

Stephan Volpers

Yany Grégoire

Professionals

Adèle Guignochau

Xavier Muloin

Collaborators

Adèle Guignochau, Senior digital marketing analyst, Sales Institute HEC Montréal
Alec Pappas, Assistant Professor, Marketing Department, Clemson University
Ali Anwar, Assistant Professor of Marketing and Professional Selling, James Madison University
Ashwin J. Baliga, Assistant Professor, IÉSEG School of Management
Bruno Lussier, Associate Professor, Marketing Department, HEC Montréal
Christine Lai-Bennejean, Associate Professor, Department of Marketing, EM Lyon Business School
Colleen McClure, Assistant Professor of Marketing, Ralph and Luci Schey Sales Centre, College of Business, Ohio University
Danilo Dantas, Full Professor, Marketing Department, HEC Montréal
Dayle Childs, Senior Lecturer in Sales Sports Marketing, Bournemouth University
Denis Larocque, Full Professor, Department of Decision Sciences, HEC Montréal
Deva Rangarajan, Full Professor Academic Director, IÉSEG School of Management
Heiko Fischer, Assistant Professor, IÉSEG School of Management
Heiko Wieland, Associate Professor, College of Business, California State University, Monterey Bay
Jean-François Ouellet, Associate Professor, Department of Entrepreneurship and Innovation, HEC Montréal
Jean-Luc Geha, Associate Director of the Sales Institute, HEC Montréal
Johannes Habel, Associate Professor, C. T. Bauer College of Business, Houston University
Laurianne Schmitt, Assistant Professor, IÉSEG School of Management
Lisa Beeler, Assistant Professor, Marketing Department, Clemson University
Maria Rouziou, Assistant Professor, Texas AM University, College of Engineering
Marie Louise Radanielina Hita, Research Associate, RBC Financial Group Chair of E-commerce, HEC Montréal
Matthew Philp, Assistant Professor, Department Marketing Management, Toronto Metropolitan University
Michel Klein, Associate Professor, EM Strasbourg Business School, University of Strasbourg
Molly Burchett, Management and Marketing Department, University of Wyoming College of Business
Nathaniel N. Hartmann, Assistant Professor, Muma College of Business, University of South Florida
Nawar N. Chaker, Associate Professor, E. J. Ourso College of Business, Louisiana State University
Omar S. Itani, Professeur adjoint, Robert C. Vackar College of Business and Entrepreneurship, University of Texas Rio Grande Valley
Pierre-Majorique Léger, Full Professor, Department of Information Technologies, HEC Montréal
Rhett Epler, Assistant Professor, Marketing Department, Old Dominion University
Roberto Felipe Mora Cortez, Associate Professor, Department of Business and Sustainability, Southern Denmark University
Roland Kassemeier, Associate Professor of Marketing, Warwick Business School
Ruxandra Monica Luca, Assistant Professor, Marketing Department, HEC Montréal
Samer El Hajjar, Senior Lecturer in Marketing, NUS Business School, National University of Singapore
Selma Kadić-Maglajić, Associate Professor, Department of Marketing, Copenhagen Business School
Stefanie Boyer, Full Professor, Marketing Department, Sales Program Director, Bryant Universityty
Stephan Volpers, Assistant Professor, Marketing Department, HEC Montréal
Sylvain Amoros, Adjunct Professor, Marketing Department, HEC Montréal
Sylvain Sénécal, Full Professor, Marketing Department, HEC Montréal
Timothy. D. Butler Instructor of Marketing Strategy, Culverhouse College of Business, University of Alabama
Willy Bolander, Full Professor, College of Engineering, Texas AM University
Xavier Muloin, Digital marketing analyst, Sales Institute HEC Montréal
Yany Grégoire, Full Professor, Marketing Department, HEC Montréal
Zachary Hall, Associate Professor, Marketing Department, Founder and Director of the TCU Sales Center, Texas Christian University

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